THE STEVE JOBS QUESTION.
Steve Jobs was a pretty interesting guy. Brilliant. Driven. Passionate. He was also a philosopher apart from what he created in Apple and Pixar.
He spent some formative time in India. He studied with the sages and visited meditation retreats. He pondered life’s big questions. There’s one question in particular that he asked himself every time he faced a big decision or choice point in his life: “what would I do if this was the last night of my life?” No one on their Deathbed ever regretted the risks that they took. To live life, it’s essential that you take calculated risks often. Without daring, there can be no winning. Steve Jobs met his wife that way. He was giving a speech at a university and spotted her in the audience. He met her after the event and wanted to take her out for dinner. But he had a business meeting. While he was walking to his car, he asked himself “What if it was the last night of my life?”. He went back to the auditorium and found her. They were together since.
“I know that if I failed I wouldn’t regret that but I knew the one thing I might regret is not trying. ” – Jeff Bezos (founder of amazon.com)